{"id":1438,"date":"2009-02-26T23:22:37","date_gmt":"2009-02-26T21:22:37","guid":{"rendered":"https:\/\/roodlicht.com\/google-searchwiki-gespot-bij-google-adwords.htm"},"modified":"2009-02-26T23:22:37","modified_gmt":"2009-02-26T21:22:37","slug":"google-searchwiki-gespot-bij-google-adwords","status":"publish","type":"post","link":"https:\/\/roodlicht.com\/en\/google-searchwiki-gespot-bij-google-adwords\/1438","title":{"rendered":"Google SearchWiki: gespot bij Google Adwords"},"content":{"rendered":"<p>Een Google SearchWiki biedt je de mogelijkheid om Google te customizen. Zo kun je de zoekresultaten een andere volgorde geven, zoekresultaten verwijderen of notities eraan toevoegen.\u00a0 Je ziet deze mogelijkheden als je bent ingelogd met je Google Account. Ook kun je zien wat anderen hebben gedaan.<\/p>\n<p><!--more--><\/p>\n<p style=\"text-align: center\"><img decoding=\"async\" src=\"https:\/\/roodlicht.com\/wp-content\/uploads\/2009\/02\/screenshot686.jpg\" alt=\"screenshot686.jpg\" \/><\/p>\n<p>Opvallend is dat deze personalisatie ook getest wordt op Google Adwords. Dat is niet zo fijn. De aanwezigheid van een advertentie, en daarbij de mogelijkheid dat een bezoeker er op klikt, is van invloed op de kwaliteitsscore. Hoe beter deze score, hoe goedkoper de klikprijs en ook hoe beter de zichtbaarheid. Als een groot aantal bezoekers een specifieke advertentie uitsluit, dan is dat van invloed op die kwaliteitsscore.<\/p>\n<p>Google zegt daarover:<\/p>\n<blockquote><p><span style=\"font-style: italic\">As part of our ongoing commitment to  innovation, we are currently running an experiment in which users can customize  the ads that appear in the &#8220;Sponsored Links&#8221; section of the search results page  by deleting ad results. This experimental feature is only visible to a small  number of users, and we have no news to announce at this time regarding  developments in our AdWords product offering.<\/span><\/p><\/blockquote>\n","protected":false},"excerpt":{"rendered":"<p>Een Google SearchWiki biedt je de mogelijkheid om Google te customizen. Zo kun je de zoekresultaten een andere volgorde geven, zoekresultaten verwijderen of notities eraan toevoegen.\u00a0 Je ziet deze mogelijkheden als je bent ingelogd met je Google Account. Ook kun je zien wat anderen hebben gedaan.<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3,8],"tags":[86,180,733,315,335],"class_list":["post-1438","post","type-post","status-publish","format-standard","hentry","category-alles","category-google","tag-adwords","tag-experiment","tag-google","tag-online-advertising","tag-personalisatie","category-3","category-8","description-off"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Google SearchWiki: gespot bij Google Adwords - ROODlicht Consultancy<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/roodlicht.com\/en\/google-searchwiki-gespot-bij-google-adwords\/1438\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Ric van Westhreenen\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/roodlicht.com\\\/en\\\/google-searchwiki-gespot-bij-google-adwords\\\/1438#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/roodlicht.com\\\/en\\\/google-searchwiki-gespot-bij-google-adwords\\\/1438\"},\"author\":{\"name\":\"Ric van Westhreenen\",\"@id\":\"https:\\\/\\\/roodlicht.com\\\/en#\\\/schema\\\/person\\\/cda13b6bfaa3464e24912d851555335c\"},\"headline\":\"Google SearchWiki: gespot bij Google Adwords\",\"datePublished\":\"2009-02-26T21:22:37+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/roodlicht.com\\\/en\\\/google-searchwiki-gespot-bij-google-adwords\\\/1438\"},\"wordCount\":189,\"commentCount\":0,\"image\":{\"@id\":\"https:\\\/\\\/roodlicht.com\\\/en\\\/google-searchwiki-gespot-bij-google-adwords\\\/1438#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/roodlicht.com\\\/wp-content\\\/uploads\\\/2009\\\/02\\\/screenshot686.jpg\",\"keywords\":[\"adwords\",\"experiment\",\"Google\",\"online advertising\",\"personalisatie\"],\"articleSection\":[\"Alles\",\"Google\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/roodlicht.com\\\/en\\\/google-searchwiki-gespot-bij-google-adwords\\\/1438#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/roodlicht.com\\\/en\\\/google-searchwiki-gespot-bij-google-adwords\\\/1438\",\"url\":\"https:\\\/\\\/roodlicht.com\\\/en\\\/google-searchwiki-gespot-bij-google-adwords\\\/1438\",\"name\":\"Google SearchWiki: gespot bij Google Adwords - 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