{"id":1473,"date":"2011-05-24T20:53:28","date_gmt":"2011-05-24T18:53:28","guid":{"rendered":"https:\/\/roodlicht.com\/?p=1473"},"modified":"2011-05-24T20:53:28","modified_gmt":"2011-05-24T18:53:28","slug":"waarom-social-share-op-de-homepage-niet-werkt-en-waar-wel","status":"publish","type":"post","link":"https:\/\/roodlicht.com\/en\/waarom-social-share-op-de-homepage-niet-werkt-en-waar-wel\/1473","title":{"rendered":"Waarom social share op de homepage niet werkt (en waar wel)"},"content":{"rendered":"<p>Met het mainstream worden van social media zie je overal social share buttons verschijnen. De knoppen share, like, tweet me enzovoort. De meest logische plek waar ze worden geplaatst is de homepage. Tenminste dat is de gedachte, en daar zien we ze ook meestal staan.<\/p>\n<p>Dus niet.<\/p>\n<p>Zie je website als een winkel, en je homepage de etalage, dan is toch de allereerste boodschap: &#8216;Welkom, kom binnen&#8217;? En wat doet de gemiddelde webmaster: &#8216;vind je me leuk, spread-the-word&#8217;. Dat werkt dus niet.<\/p>\n<p>Maar goed, je wilt graag dat je website gedeeld wordt. Wat dacht je van:<!--more--><\/p>\n<ul>\n<li>op elk nieuwsbericht, blogitem, redactionele content;<\/li>\n<li>in je e-mailhandtekening;<\/li>\n<li>bij webshops; op de checkout-pagina;<\/li>\n<li>op de bedanktpagina na elk verzonden formulier;<\/li>\n<li>als je een winkel hebt (fysiek); op een bordje bij de kassa;<\/li>\n<li>op alle bonnetjes en facturen;<\/li>\n<li>in je digitale nieuwsbrieven;<\/li>\n<li>aan het einde van elke powerpoint, keynote, prezi-presentatie;<\/li>\n<li>op brochures;<\/li>\n<li>op visitekaartjes (de achterkant!);<\/li>\n<li>in trainingsmateriaal;<\/li>\n<\/ul>\n<p>En er is vast nog meer te bedenken!<\/p>\n<p>Heb je ook goede ideeen? Voeg ze dan toe bij de comments.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Met het mainstream worden van social media zie je overal social share buttons verschijnen. De knoppen share, like, tweet me enzovoort. De meest logische plek waar ze worden geplaatst is de homepage. Tenminste dat is de gedachte, en daar zien we ze ook meestal staan. Dus niet. Zie je website als een winkel, en je&hellip;<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3,8],"tags":[],"class_list":["post-1473","post","type-post","status-publish","format-standard","hentry","category-alles","category-google","category-3","category-8","description-off"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Waarom social share op de homepage niet werkt (en waar wel) - ROODlicht Consultancy<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/roodlicht.com\/en\/waarom-social-share-op-de-homepage-niet-werkt-en-waar-wel\/1473\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Ric van Westhreenen\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/roodlicht.com\\\/en\\\/waarom-social-share-op-de-homepage-niet-werkt-en-waar-wel\\\/1473#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/roodlicht.com\\\/en\\\/waarom-social-share-op-de-homepage-niet-werkt-en-waar-wel\\\/1473\"},\"author\":{\"name\":\"Ric van Westhreenen\",\"@id\":\"https:\\\/\\\/roodlicht.com\\\/en#\\\/schema\\\/person\\\/cda13b6bfaa3464e24912d851555335c\"},\"headline\":\"Waarom social share op de homepage niet werkt (en waar wel)\",\"datePublished\":\"2011-05-24T18:53:28+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/roodlicht.com\\\/en\\\/waarom-social-share-op-de-homepage-niet-werkt-en-waar-wel\\\/1473\"},\"wordCount\":185,\"commentCount\":0,\"articleSection\":[\"Alles\",\"Google\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/roodlicht.com\\\/en\\\/waarom-social-share-op-de-homepage-niet-werkt-en-waar-wel\\\/1473#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/roodlicht.com\\\/en\\\/waarom-social-share-op-de-homepage-niet-werkt-en-waar-wel\\\/1473\",\"url\":\"https:\\\/\\\/roodlicht.com\\\/en\\\/waarom-social-share-op-de-homepage-niet-werkt-en-waar-wel\\\/1473\",\"name\":\"Waarom social share op de homepage niet werkt (en waar wel) - 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