{"id":301,"date":"2004-11-01T21:57:34","date_gmt":"2004-11-01T19:57:34","guid":{"rendered":"https:\/\/roodlicht.com\/?p=301"},"modified":"2004-11-01T21:57:34","modified_gmt":"2004-11-01T19:57:34","slug":"klikfraude-bedreiging-toekomst-zoekmarketing-bureaus","status":"publish","type":"post","link":"https:\/\/roodlicht.com\/en\/klikfraude-bedreiging-toekomst-zoekmarketing-bureaus\/301","title":{"rendered":"Klikfraude bedreiging toekomst zoekmarketing bureau&#8217;s"},"content":{"rendered":"<p>Zoals Google in haar pre-IPO al aangaf vormt klikfraude een belangrijke bron van zorg. Als ik aan iemand uitleg wat klikfraude is, denken de meeste mensen aan een concurrent die in achter een PC een aantal keer klikt op een advertentie. Het is echter meer namelijk het frauderen met bezoekersgegevens waardoor het lijkt dat een website populairder is dan in het echt. <\/p>\n<p>Het is een dusdanige serieuze markt aan het worden dat er al verschillende software programma&#8217;s zijn verschenen waarmee klikfraude in de hand wordt gewerkt. Een drietal van dit soort programma&#8217;s zijn:<\/p>\n<ul>\n<li><a href=\"http:\/\/www.fakezilla.com\/\">FakeZilla<\/a><\/li>\n<li><a href=\"http:\/\/www.i-faker.com\/\">I-Faker<\/a> (tekst lijkt overigens erg veel op de tekst van FakeZilla)<\/li>\n<li><a href=\"http:\/\/www.clickingagent.com\/softcaca.html\">ClickingAgent<\/a><\/li>\n<\/ul>\n<p>Zo is FakeZilla een programma waarmee je voor het aantal bezoekers naar je site kan verhogen. Je begrijpt dat het verhaal &#8216;no-cure no-pay&#8217; waar sommige SEO-bureau&#8217;s mee schermen nu wel erg linke soep is&#8230;. met FakeZilla levert iedereen je wel bezoekers aan&#8230; (maar geen klanten)<\/p>\n<p><em><\/p>\n<blockquote>\n<p><em>If you&#8217;re running a pay-per-click search engine, text or banner<br \/>\nadvertising, or any other marketing campaign that require unique hits to satisfy<br \/>\nyour clients &#8230; FakeZilla.com traffic generators are designed to<br \/>\nsend as many unique hits as your server can handle. It routes web requests<br \/>\nthrough a massive list of anonymous proxy servers which can be defined by<br \/>\nyou.<\/em><\/p><\/blockquote>\n<p><\/em><\/p>\n<p>Enkele redenen waarom klikfraude wordt toegepast zijn simpelweg het uitschakelen van concurrerende advertenties, het verhogen van de inkomsten bij een PPC model, het verhogen van de waarde van een website door meer bezoekers te veinzen. <\/p>\n","protected":false},"excerpt":{"rendered":"<p>Zoals Google in haar pre-IPO al aangaf vormt klikfraude een belangrijke bron van zorg. Als ik aan iemand uitleg wat klikfraude is, denken de meeste mensen aan een concurrent die in achter een PC een aantal keer klikt op een advertentie. Het is echter meer namelijk het frauderen met bezoekersgegevens waardoor het lijkt dat een&hellip;<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[8],"tags":[16],"class_list":["post-301","post","type-post","status-publish","format-standard","hentry","category-google","tag-algemeen","category-8","description-off"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Klikfraude bedreiging toekomst zoekmarketing bureau&#039;s - ROODlicht Consultancy<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/roodlicht.com\/en\/klikfraude-bedreiging-toekomst-zoekmarketing-bureaus\/301\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Ric van Westhreenen\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/roodlicht.com\\\/en\\\/klikfraude-bedreiging-toekomst-zoekmarketing-bureaus\\\/301#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/roodlicht.com\\\/en\\\/klikfraude-bedreiging-toekomst-zoekmarketing-bureaus\\\/301\"},\"author\":{\"name\":\"Ric van Westhreenen\",\"@id\":\"https:\\\/\\\/roodlicht.com\\\/en#\\\/schema\\\/person\\\/cda13b6bfaa3464e24912d851555335c\"},\"headline\":\"Klikfraude bedreiging toekomst zoekmarketing bureau&#8217;s\",\"datePublished\":\"2004-11-01T19:57:34+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/roodlicht.com\\\/en\\\/klikfraude-bedreiging-toekomst-zoekmarketing-bureaus\\\/301\"},\"wordCount\":255,\"commentCount\":0,\"keywords\":[\".\"],\"articleSection\":[\"Google\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/roodlicht.com\\\/en\\\/klikfraude-bedreiging-toekomst-zoekmarketing-bureaus\\\/301#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/roodlicht.com\\\/en\\\/klikfraude-bedreiging-toekomst-zoekmarketing-bureaus\\\/301\",\"url\":\"https:\\\/\\\/roodlicht.com\\\/en\\\/klikfraude-bedreiging-toekomst-zoekmarketing-bureaus\\\/301\",\"name\":\"Klikfraude bedreiging toekomst zoekmarketing bureau's - 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