Via een van de feeds kwam ik de post van Terry McCarthy van Time Magazine tegen. In het artikel ‘On the Frontier of Search’ wordt de innovatie bij zoekmachines beschreven en ook de – mogelijke – toekomst van zoekmachines en het zoeken via internet. Het artikel begint met een mooi stukje personalisatie:
You land late in the evening in a city where you know nobody. You did not have time to book a hotel…
You search for a hotel room; the screen of your cell [phone] shows you pictures of several hotels in your price bracket, with views from individual room windows. Your search engine … tells you that your favorite blues band will be playing at a festival in the city’s park over the weekend. The engine can search your desktop back home, and it reminds you that a college friend e-mailed you a year ago to say he and his wife were moving to this city (you had forgotten). You decide to invite them to the festival.
What you have just tasted is the future of search.